There will be at least one investment group ready to pounce if WWE puts up for sale soon.
Saudi Arabia's Public Investment Fund has surfaced as a potential buyer for the WWE,
claims Michael McCarthy of Front Office Sports. The Public Investment Fund of
Saudi Arabia is said to be in charge of $620 billion worth of assets.
With LIV Golf, Saudi Arabia has already shook up the sports world.
Buying the WWE would make a bold statement. According to LightShed
Partners analyst Brandon Ross, "there's an infinite spigot of funds there, just like they did LIV."
"On the basis of only those two [WWE events held in Saudi Arabia], the
Saudis already contribute a sizable portion of the company's profitability.
They are attempting to be current in the entertainment industry.